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The Best Social Commerce Platforms In 2024 with Benchmarks
by Rin Mosher on Jan. 19, 2024
Social media is no longer just for sharing photos and status updates – the widespread introduction of in-house shopping features is turning apps like Instagram, TikTok, and Facebook from just social media into social commerce platforms, redefining the way consumers shop online. As an …
How to Increase Average Order Value With Real-World Examples
by Kyla Friel on Dec. 20, 2023
As an ecommerce professional, a good chunk of your time is probably dedicated to examining key metrics like conversion rate, bounce rate, and overall revenue for your company. A critical figure that should be on your radar is the average order value (AOV). Average order value represen …
Using Automated Order Processing as an Ecommerce Business
by Rin Mosher on Dec. 20, 2023
Love the opportunities of ecommerce, but not the logistics? Process automation may be able to help. A quickly growing strategy in the industry, automated order processing can put your fulfillment operations on autopilot. Its capabilities completely transform the status quo while deliv …
Weighing the Pros and Cons of Custom Shipping Boxes
by Rin Mosher on Dec. 18, 2023
You only get one chance to make a good first impression, and that's especially true with packaging and shipping products. Customized shipping boxes can make all the difference in terms of branding, customer satisfaction, and order fulfillment efficiency. They aren’t without potential …
Five Benefits to Expect When You Outsource Fulfillment
by Rin Mosher on Nov. 22, 2023
Virtually every aspect of business can be outsourced nowadays, and fulfillment is no exception. As a time-, energy-, and resource-intensive task, many ecommerce business owners find themselves deciding to outsource fulfillment to someone with the tools and expertise to do it right.
How to Calculate the Reorder Point Formula for Ecommerce
by Kyla Friel on Nov. 3, 2023
An essential part of running an ecommerce business is finding the inventory sweet spot that results in having the right amount of stock without overstocking or running out of product. Too much inventory eats up warehouse space and can be expensive, while too little might mean you can’ …
What Is A Perpetual Inventory System For Ecommerce?
by Kyla Friel on Oct. 27, 2023
Inventory is one of the most important elements of your business. But it can also be one of the most difficult to stay on top of. The most traditional way to maintain your inventory is through a periodic inventory system that requires consistent physical counts. A perpetual inventory …
How to Hire a Logistics Manager for Ecommerce
by Kyla Friel on Oct. 25, 2023
The ability to manage the logistics of inbound and outbound goods is vital to the success of an ecommerce business. How can you ensure your goods are moved efficiently? Adding a logistics manager for ecommerce to your team can help you manage this vital phase of the supply chain. They …
Order Fulfillment and Customer Service: What’s the Connection?
by Kyla Friel on Oct. 17, 2023
It makes sense that when your customers are ordering online, order fulfillment is a big factor in customer satisfaction. The ways businesses operate have been transformed by ecommerce. Potential customers are just a click away, which helps boost sales. The communication channel and pr …
How to Calculate the Inventory Turnover Ratio for Ecommerce
by Kyla Friel on Oct. 13, 2023
Understanding and optimizing inventory is crucial for the continued growth of an ecommerce business. A physical storefront wouldn’t pile up unsold items forever or leave parts of the store bare. Your ecommerce store should also avoid the pitfalls of overstocking or understocking. But …